Local fast food chain sees surge in online orders
The Borneo Post (Sabah) · 16 May 2020
KOTA KINABALU: Local fast food chain, Borenos Fried Chicken has faced a surge in demand for its online orders during the Movement Control Order (MCO) period.
Despite the challenge, the Sabahan company has taken various efforts to ensure the cleanliness of all its staff members and premises.
Co-founder, Janice Yeo, said that her company had envisioned the potential growth in online orders even before the MCO began.
“We made improvements to the operating procedures of receiving, preparing and collecting online orders.
“Additionally, we increased our manpower and employed four drivers from the tourism industry who were impacted by Covid-19 to handle our increased number of online deliveries,” she told The Borneo Post.
She said that Borenos recognises that the health and safety of its staff is paramount to the overall success of its business.
In this regard, Borenos implemented various Standard Operating Procedures (SOP), as prescribed by the Ministry of Health (MOH).
These include ensuring that all staff wear face masks; daily temperature checks for all staff, customers and delivery partners upon their entry to the premises; daily monitoring of staff health condition; the use of hospital-grade sanitisers; daily disinfection of all premises; as well as providing a specially brewed ‘care’ cooling herbal tea to boost the immunity of its staff members.
“We have also allowed dine-in for customers. We will follow all the steps set out by the MOH in doing so,” she added.
Janice opined that the public’s support for local businesses is important because it enables them to play their part in the local economy via the supply chain and employment.
“With your support, we also have the opportunity to contribute to society, for example, build communities and develop local talents.
“This is why we truly appreciate all the support we get from our local community, and we look forward to greater support from the public for local brands,” she said.
Janice pointed out that initiatives like Alliance Bank’s #SupportLokal movement, which Borenos is a part of, is very helpful as it enables the company to establish a presence online via the digital branding and marketing support provided by the bank on their corporate website and social media channels.
“I encourage local businesses to get on board the SupportLokal movement as it is to their advantage,” she said.
In March 2020, Borenos collaborated with Junior Chamber International (JCI) Tanjung Aru and Joox Café to spend around RM1,500 to prepare meals for 200 of Sabah’s frontline healthcare personnel from Hospital Queen Elizabeth 1.
Borenos had also collaborated with Grab by donating RM1,000 worth of meals to the latter’s food delivery riders.